On the pitch, it has been business as usual for Barcelona star Lionel Messi this season – 7 goals in his last 10 games – but it has been all change in one significant area: his image. Gone is the clean-cut look, now he has bleached blond hair and hipster beard. And now he’s explained the reason for the change.
Speaking at an event for Barcelona last week, Messi said that the image change was down to several reasons, stemming from Argentina’s loss on penalties in the final of the Copa America – for the second tournament running – in the summer.
“The craziness of the moment, to change a little, to start from zero, a new season, a new start after the Copa America when we once again lost on penalties,” he said.
Whether the change in look brings a change in luck too remains to be seen…